North American International Auto Show
Beginning in January 2007, the Detroit Auto Dealers Association (DADA) and the North American International Auto Show (NAIAS) will celebrate the centennial of their successful association in hosting one of the world’s premier automotive showcases.
Although the first auto show in Detroit was held in 1907, the 2007 show, renamed North American International Auto Show in 1989, will be our 19th international show.
The NAIAS is the only auto show in the United States to earn an annual distinguished sanction of the Organisation Internationale des Constructeurs d’Automobiles (OICA), the Paris-based alliance of automotive trade associations and manufacturers from around the world.
More than 6,600 journalists from 62 countries and 42 United States including 279 TV networks attended the NAIAS 2006 Press Days. More than 30 percent of media attendees were from outside the United States.
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